IBM Business Partner

Reporting

Campaign Reporting

Ensuring that the performance of your campaigns and marketing activity is measurable is key. Everything you do in TouchpointMX and every interaction your target audience has with your marketing is trackable and is available in real time reporting. From 'opens' and 'clicks', devices used to open, links clicked, page views and specific survey responses, TouchpointMX makes it easy to see what's working and what needs improvement.

Legal and Audit reporting

Anti-Spam and privacy legislation makes it essential that if challenged you can demonstrate the source and management history of your data along with permissions and their sources. TouchpointMX protects you from breaches and also makes it easy to provide an auditable trail and documentation in retrospect.

Adhoc and special analysis

TouchpointMX is highly flexible making comissioning special or bespoke reporting easy. Recieve your reports automatically via email or if you prefer simply export your underlying data for analysis.